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Sanjida Ferdush is a communications strategist and Planning Specialist at Asiatic Mindshare Bangladesh. She blends data, creativity, and behavioral insight to craft impactful brand and media strategies.

Currently pursuing her thesis focused on Digital Media and Behavioral Psychology, Sanjida explores how audience emotions and behaviors are shaped by media consumption patterns.

With over 10 years of experience across media planning, content development, and brand storytelling, she brings a human-centered approach to every project—believing that powerful communication not only connects but also inspires.