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Rakib Hossain is a Brand Manager at Pran RFL Group with over 10 years of experience in brand marketing. In his role as Category Head and Marketing Lead, he has been instrumental in developing successful brand strategies, focusing on product positioning and consumer engagement. Previously, he worked with industry leaders like Abul Khair Group and Meghna Group of Industries, gaining expertise in brand communication and strategic marketing. Rakib is known for his innovative, data-driven approach, consistently creating impactful campaigns that resonate with target audiences. His insights into modern marketing trends make him a valuable member of the shortlist jury for Most Effective Use of Media.