Agency : bKash Limited Color : BRONZE BACKGROUND: In Bangladesh's crowded digital market, it has been always a struggle to convert Eid social media views into sales. Engagements are often…
Agency : bKash Limited Color : BRONZE BACKGROUND: Even with strong features and institutional backing, bKash Savings (DPS) struggled to gain wide adoption. It was revealed that many were not…
Agency : Mediacom Limited Color : BRONZE BACKGROUND: Bangladesh’s online news sites show too many ads on one page, and videos play without sound. Before Eid, Ispahani Mirzapur Tea needed…
Agency : Grey Dhaka Color : SILVER BACKGROUND: In Bangladesh, color is more than shades—it’s memory, identity, and emotion. Yet paint names in English felt foreign and hollow. Since 1970,…
Agency : Adcomm Limited & Akij Food & Beverage Limited Color : BRONZE BACKGROUND: After the historic July 2024 Movement, a vision of a fairer, corruption-free Bangladesh—dubbed Bangladesh 2.0—began to…
Agency : LIE TO EYE Color : SILVER BACKGROUND: With breast cancer awareness month approaching, Finlay wanted to highlight their fibre rice range which is rich in anti-oxidants which protect…
Agency : Masthead PR Color : SILVER Background: Recognizing plastic pollution as a global challenge, Unilever Bangladesh has initiated long-term sustainability initiatives since 2022, with a commitment to plastic circularity,…
Agency : POP5 Ltd. Color : BRONZE BACKGROUND: Bangladesh’s land paradox—idle plots amid farmer poverty—sparked media attention. Plot Farming addressed it head-on, making PR central to scaling impact. OBJECTIVES: To…
Agency : Mediacom Limited Color : BRONZE BACKGROUND: In December 2024, Ireland toured Bangladesh for a women’s T20 series. Traditional trophy unveilings in Sylhet tea gardens felt repetitive. To break…
Agency : Pysci Marketing Limited Color : SILVER BACKGROUND: Japan Tobacco International (JTI) Bangladesh has a tradition of publishing and distributing desk calendars that carry strong artistic value. Each year,…