Berger – Mental Well-Being Campaign | GOLD

Agency : Sun Communications Limited Color : GOLD BACKGROUND: In response to the growing prevalence of stress, anxiety, and depression, Berger undertook a mission to reintroduce joy and happiness through…

Friendship Day – Bondhu Bojhe Amake | GOLD

Agency : Grey Advertising Bangladesh Limited Color : GOLD BACKGROUND: Over the years, animals have shown unwavering friendship to humans. However, the steppingstone of any friendship is COMMUNICATION. Even though…

MGI Plastic Farming | SILVER

Agency : Asiatic Marketing Communications Limited Color : SILVER BACKGROUND: Due to climate change, Bangladesh is losing agricultural land. As a result, there are currently millions of climate refugees in…

Green Solar Network | BRONZE

Agency : Grey Advertising Bangladesh Limited Color : BRONZE BACKGROUND: In the remote Bangladeshi region of Hatiya, insufficient electricity leads telecoms to use generators for network towers, spiking carbon emissions.…

Comic for Confidence | SILVER

Agency : Mediacom Limited Color : SILVER BACKGROUND: ■ Senora is a progressive sanitary napkin brand which aims to break social period taboos and promote period education. ■ Market conditions…

Odd Dot Selfie | SILVER

Agency : Asiatic Marketing Communications Limited Color : SILVER BACKGROUND: Context: Bangladesh has a patriarchal society where 87% of women face abuse whether at home or outside. Positioning Empowerment and…

IHB Campaign 2023 | BRONZE

Agency : FCB Bitopi Color : BRONZE BACKGROUND: BSRM, a leading brand in the steel industry for 72 years, operates in a male-dominated sector. Despite progress, gender bias persists, with…

Mojo Support Palestine Campaign | SILVER

Agency : Adcomm Limited and Akij Food & Beverage Limited Color : SILVER BACKGROUND: Amid the escalating Israel-Palestine conflict, Mojo, a local cola brand, saw the eagerness of Bangladeshi youth…

Premer bKash – Multiverse of Gen b | SILVER

Agency : Mediacom Limited Color : SILVER BACKGROUND: To grab the attention of the bKash generation (Gen B) a clutter-breaking strategy to get the attention of the youth was needed…