Ghurai Cholo Moner Wheel | SILVER
Agency : Adcomm Limited Color : SILVER BACKGROUND: Wheel, a trusted Bangladeshi detergent brand, was losing digital relevance with younger audiences. The challenge was to reignite brand love without paid…
Jiboner Daak Shunun | BRONZE
Agency : Sun Communications Limited Color : BRONZE BACKGROUND: In Bangladesh, insurance suffers from public mistrust and low adoption. Despite Guardian Life Insurance Limited’s strong corporate backing from Square Group,…
ACI Pure Salt Big Gyan Nama | BRONZE
Agency : Backbenchers Communications Color : BRONZE BACKGROUND: ACI Pure Salt, the leading iodized salt brand in Bangladesh, known for its slogan “Helps to develop mental feculty”. Highly competitive FMCG…
Next Level Gaming with Airtel | BRONZE
Agency : Dot Birth Limited Color : BRONZE BACKGROUND: Bangladesh recognized e-sports, and Dubai introduced gaming visas, validating a growing culture. With 10 million young gamers, the scene lacked commentary…
Vim Ek Nimishey Deshi Shaad | BRONZE
Agency : Adcomm Limited Color : BRONZE BACKGROUND: Vim has historically been positioned around functionality—shine, grease-cutting, and quick cleaning. However, branded content needed to move Vim into cultural storytelling where…
Robi – শেষ হলো অপেক্ষা | BRONZE
Agency : FCB Bitopi Color : BRONZE BACKGROUND: 16th December (Victory Day) is one of Bangladesh’s national occasions. But over time, its messaging has become repetitive and uninspiring. Long regarded…
Samsung Galaxy A Series – An Ad That Erases Ads | SILVER
Agency : Starcom Bangladesh Color : SILVER BACKGROUND: Samsung has consistently redefined innovation by bringing flagship features to wider audiences. This year, Galaxy AI’s popular Object Eraser was introduced to…
Amio Jitte Chai | BRONZE
Agency : Grey Dhaka Color : BRONZE Background: After the July Revolution in Bangladesh, political change created hope but also uncertainty. Citizens wondered whether victory for political forces would translate…
Celebrity Eid Looks, Just a Gesture Away! | BRONZE
Agency : Mpower Bangladesh Color : BRONZE BACKGROUND: According to Forbes, celebrity-led video ads can lift purchase intent by 20–30%. But the problem is: 89% of ads are forgotten instantly.…
Don’t Miss a Grain of Change | BRONZE
Agency : LIE TO EYE Color : BRONZE BACKGROUND: With breast cancer awareness month approaching, Finlay wanted to highlight their fibre rice range which is rich in anti-oxidants which protect…
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