Tumi Tamar Mato | BRONZE

Agency: X Color: BRONZE BACKGROUND: People considered Desha! as an ethnic fashion brand having old-school designs that failed to keep up with the changing fashion trends whereas Desha I conveys…

SMC Ektai Desh Ektai Naam | BRONZE

Agency: The Big Content Ltd. Color: BRONZE BACKGROUND: In 1971, Bangladesh won its Liberation War with the promise of equality for the people from all aspects of life. But now,…

Power #Cockincontrol | BRONZE

Agency: The Big Content Ltd. Color: BRONZE BACKGROUND: A recent study found that over the last few years, the rate of sexual violence increased by nearly 143%. Also, shockingly, Bangladesh…

Deshi Nagade Beshi Labh | BRONZE

Agency: Nagad Ltd. Color: BRONZE BACKGROUND: Nagad did a massive 360-degree acquisition campaign to drive growth. But the monthly active users were spotted using only a few of the services.…

Pocket e ki? Vitamin C | SILVER

Agency: Mediacom Limited Color: SILVER BACKGROUND: Out of 3 SKUs of Meri I Petroleum Jelly, 15ml is the most sales-driven SKU volume-wise. It is mostly used by individuals. A campaign…

Onliner Bhasha | SILVER

Agency: Magnito Digital Color: SILVER BACKGROUND: Everyone has strong emotions about their mother tongue and Bangladesh is the only nation that fought for its mother language. Every year this day…

Jeno Beriya na Jay (Witty Content Series) | SILVER

Agency: WebAble Digital Color: SILVER BACKGROUND: In Bangladeshi culture, talking about sex and contraceptive is still taboo. Hence, it is quite difficult to talk directly about the product for a…

bKash Payment Anthem | SILVER

Agency: X Color: SILVER BACKGROUND: bKash is well known for their send money, pay bill services. Now bKash wanted to make their payment service popular around the country. bKash launched…