Bitop Das Gupta is the Senior Vice President and Head of Strategic Planning at Grey Advertising Bangladesh Limited, with over 15 years of experience in portfolio strategy, brand strategy, creative communication, digital, and content. He has been with Grey Group for 12 years and currently leads the strategy departments of both Grey Bangladesh and Grey Pakistan. Bitop’s expertise has contributed to numerous global accolades, including Effies, Cannes Lions, and Warc Awards. He has also served on esteemed jury panels, such as the APAC Effie, WARC Prize for Asian Strategy, and AdFest. His work consistently enhances the depth of integrated strategy services.
