Md Nurul Islam Buiya is an Associate Creative Director at Grey Advertising Bangladesh Limited, driven by the motto “Don’t be normal.” With over 16 years of experience, he has crafted standout narratives for major agencies, including Carrot.com, and led successful campaigns for Fortune 500 companies. His expertise spans multiple media channels—TV, print, digital, and social—allowing him to bring fresh, integrated ideas to life. Notably, he has spearheaded large-scale rebranding initiatives and developed corporate identity systems that resonate with audiences while achieving business goals. His collaboration with clients such as Mercantile Bank, GSK, and US Bangla Airlines has resulted in impactful, award-winning campaigns, including the prestigious Cannes Lion International Award for the “Agro Banking” project.