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Nobonita Roy Barsha is a Group Strategic Lead at Asiatic Mindshare Limited, bringing over 9 years of experience in strategic planning and brand management. With a strong background in developing innovative marketing strategies, she excels in enhancing brand visibility and engagement across various platforms. Nobonita’s expertise in consumer insights and market trends has contributed to the success of numerous campaigns, making her a valuable asset in the advertising industry. Her strategic approach and leadership skills continue to drive impactful results for her clients.