Rashika Osman is a seasoned brand strategist with over two decades of experience in advertising and marketing. As Senior Vice President & Head of Strategy at Adcomm Ltd. (MullenLowe Bangladesh), she leads the planning function and has worked with leading brands across FMCG, telco, banking, and lifestyle. Her portfolio includes shaping campaigns for Unilever brands, Akij Beverages, Samsung, Skitto, Marico, Himalaya, Pran Foods, HSBC, Mutual Trust Bank, NCC Bank, and PepsiCo Foods & Beverages—building brand platforms that balance cultural insight with creative impact. Widely regarded for her leadership and mentorship, Rashika continues to inspire the industry through her contributions to brand building and marketing thought leadership in Bangladesh.
