Samiul Mehedi is a dynamic marketing professional with extensive experience in brand strategy, product marketing, and business growth across leading organizations in Bangladesh’s tech and consumer industries. Currently serving as the Product Marketing Lead at Xiaomi Bangladesh, he drives nationwide campaigns, manages major product launches, and leads integrated ATL, BTL, and digital marketing initiatives aimed at strengthening brand salience and market share. Prior to this, he headed Brand & Strategy at Zaynax Health, where he played a key role in building Bangladesh’s first Health Super App. Samiul has also held leadership roles at HypeScout, SWAP, and Singularity Limited, where he honed his expertise in strategic communications, digital marketing, and go-to-market planning. Passionate about data-driven storytelling and impactful brand building, he continues to shape marketing strategies that connect innovation with meaningful consumer engagement.
