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Sanjida Jui, AVP at FCB Bitopi, is a seasoned advertising professional with over 17 years of experience. She brings a multi-disciplinary approach, drawing on her passion for photography, cinematography, theatre, and painting to assess creative work with fresh, innovative perspectives. With a deep understanding of industries and markets, her work resonates across diverse cultures. A strong advocate for environmental sustainability, Sanjida is committed to pro-planet initiatives, infusing her green values into her personal and professional life. Her unique expertise and dedication make her a significant influence in the industry.