Tasnim Mahbub Riti is a Senior Supervisor in Strategic Planning at Asiatic Marketing Communications Ltd./Asiatic 3sixty, where she has spent 6 years honing her creative and strategic skills. Her journey in advertising began with a passion for art, which shaped her understanding of how perspective influences creativity. Riti believes that the essence of a successful campaign lies in its timing, context, and audience reception. She has successfully crafted impactful campaigns for both local and global brands, consistently seeking innovative ideas that foster meaningful connections between brands and their audiences, ultimately leaving a lasting impression.
