Urfi Ahmad is an accidental ‘adman’ in the sense that he wandered into a career in advertising without really knowing what he was getting into. It was one of those pivotal moments where a lifelong professional pursuit was decided on a whim encounter – and it has been a long, interesting haul. With a career spanning three industries (advertising, broadcast media, telco) across the region (Bangladesh, Malaysia, South Korea, Phillipines, Sri Lanka, Pakistan), Urfi advocates an insight driven philosophy for creating great communication.
Urfi has just launched VML Bangladesh as General Manager, a WPP agency with a heritage built upon over 300 years combined experience and expertise which spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, technology and more. VML’s global family now encompasses more than 28,000 employees across 150+ offices in 60-plus markets, each contributing to a culture that values connection, belonging, and the power of differences.
